Google Ads Management Agency That Turns Clicks Into Booked Calls
We build, manage and optimize your Google Ads account around one number: qualified appointments. Then our AI agents call and message every lead while they are still searching.
Search · Performance Max · YouTube · Call Ads · Local Services Ads
Most Google Ads Accounts Pay for Searches That Were Never Going to Buy
Wasted spend
Google Ads puts you in front of people at the exact moment they type what you sell. That intent is why search clicks cost what they do, and why waste is so expensive. Broad match keywords pull in job seekers, students and people looking for a competitor by name.
Slow follow-up
A lead who fills in a form at nine in the evening usually hears back the next morning, after they have already contacted two other businesses. The account looks healthy in the dashboard, and the phone still does not ring.
One lead system
OXONTA manages Google Ads as one part of a lead system. We tighten what you pay for, send traffic to pages built for the search behind it, and connect every form and call to an AI agent that responds right away.
What's Included in Our Google Ads Management
Everything needed to run the account properly, handled by one team.
Account audit and restructure
A line-by-line review of campaigns, match types, search terms and settings, followed by a rebuild where the structure is holding results back.
Keyword and negative keyword research
Keyword lists grouped by intent, plus negative lists that block irrelevant searches from day one and grow every week.
Search, Performance Max and YouTube campaigns
The campaign types that suit your offer, including call ads and Local Services Ads support where your category is eligible.
Ad copy and assets
Responsive search ads written for each ad group, with sitelinks, callouts, structured snippets, call and location assets filled in.
Full conversion tracking
Form submissions, tracked phone calls and booked appointments set up as conversions, with offline conversion import from your CRM so Google learns from real customers.
Landing page alignment
Each ad group points to a page that matches the search. We build those pages or brief your existing team.
Bid and budget management
Bidding strategies chosen for your data volume, with budget moved toward the campaigns that book calls.
Reporting you can read
A plain report showing spend, leads, cost per lead and appointments by campaign, with what we changed and why.
Our Google Ads Process
Four steps, with your approval before anything goes live.
Audit and tracking
We review the account, your website and your CRM, then fix conversion tracking first. Without accurate data, every later decision is a guess.
Strategy and build
We agree on the offer, service areas, budget and target cost per lead, then build campaigns, ads and landing pages for your sign-off.
Launch and learn
Campaigns go live with close daily checks. We review search terms, add negatives and pause what clearly does not work.
Optimize and scale
Ongoing testing of ads, bids and pages. Budget moves to the keywords and campaigns that produce appointments.
Google Ads Results
We only publish numbers we can back up. This space is reserved for a Google Ads case study from a named client.
Client
[CLIENT NAME]
Challenge
[CHALLENGE]
What we did
[WHAT WE DID]
Results
[CLIENT RESULT]
How AI Follow-Up Boosts Your Ad ROI
1. Ad click
2. Landing page
3. AI agent follow-up
4. Booked call
Search leads are the most time-sensitive leads you can buy. Someone searching for an emergency plumber, a mortgage broker or a consultation is comparing options right now. The business that answers first usually gets the conversation.
Every lead from your Google Ads campaigns is passed to an OXONTA AI agent the moment it arrives. The agent calls or texts the lead, asks your qualifying questions, and books suitable people straight into your calendar. Missed calls from call ads get an instant text back. Because each booking is recorded against the keyword that produced it, we can feed that outcome back into Google's bidding and spend more on the searches that become customers.
New leads are contacted in seconds, at any hour, including evenings and weekends.
Missed calls from ads trigger an automatic text so the lead is not lost.
Unresponsive leads receive scheduled follow-ups by SMS, email or WhatsApp.
Booked appointments are imported back into Google Ads to improve bidding.
Who Our Google Ads Service Is For
Google Ads works best where people search with a need already in mind.
Home Services & Field Service
Urgent, local searches where the first business to answer wins the job.
Salons & Med Spas
Treatment-specific searches that convert well with a clear consultation offer.
Real Estate
Buyer, seller and valuation searches routed to the right agent.
Healthcare & Dental
Appointment-driven campaigns with careful, policy-compliant ad copy.
Law Firms & Legal
High-value searches where a fast, professional first response matters.
Google Ads Management FAQs
How long before Google Ads starts producing leads?
Leads can arrive in the first days because search traffic has immediate intent. Stable, predictable performance takes longer. The first weeks are spent collecting search term data, removing waste and giving the bidding system enough conversions to learn from. We report on progress throughout so you can see the direction early.
Do I own the Google Ads account?
Yes. Campaigns are built in an account you own, with OXONTA added as a manager. If we ever stop working together, the account, its history and its conversion data stay with you.
Can you take over an existing account?
Yes, and that is usually better than starting again, because the account history helps. We audit what is there, keep what is working, and restructure the rest in stages so performance does not drop while changes are made.
What is the difference between Search and Performance Max?
Search campaigns show text ads for keywords you choose. Performance Max lets Google place ads across Search, YouTube, Maps, Gmail and Display using assets you supply. We normally start with Search and add Performance Max once conversion tracking is reliable enough to guide it.
How much should I spend on Google Ads?
[MY ANSWER]
Want a Google Ads Account That Books Appointments?
Book a free strategy call. We will review your current account, your tracking and how fast your leads are being answered.